About Us

Founder - Matthew

A reputed and resilient professional with over 25 years of experience with a broad base of expertise across many business platforms including sales, distribution, operations, datacenters and web design. Extensive experience in leadership, project management, sales and distribution with Motorola, Grainger, Staples and Office Depot. Project management certification from George Washington University and global project management work in European, Russian and Central Asian markets.

Competent in developing business opportunities and industry relationships with leading national manufacturers and distributors that effectively support customer-specific sales teams, develop resources and evolve product offerings. Efficient in identifying and setting strategic go-to-market direction to optimize sales and business results.

Legal Consultant - Sharon

Sharon's practice focuses on corporate law matters and estate planning and administration. She provides advice and solutions for emerging and established companies, entrepreneurs, private investment funds and executives in a broad range of corporate transactions. She is involved in all aspects of estate planning, such as wills, trusts, probate and administration of estates, life insurance, and asset preservation. In her 17 years of practice, Sharon was general counsel of a renewable energy company, and general counsel of a healthcare company. Additionally, she was vice president and corporate counsel to an NYSE listed real estate investment trust. She also worked as an associate in the law firms of Sonnenschein, Nath & Rosenthal LLP (now known as SNR Denton) and King & Spalding LLP.

CFO - Rukshana

In her 20+ years in the advertising marketing industry, Rukshana has held various senior financial and operational roles at Dentsu and Omnicom Group with financial responsibility across multiple agencies. she has agency start up, corporate development, mergers and acquisitions, negotiating and structuring business deals and contracts, treasury management, system conversions, risk management, and global financial and strategic leadership experience in numerous markets.

Advertising - Staci

Staci has been in global experience in account management, operations and business development for for he past 25 years with DDB. She led client acquisition efforts winning over $225M in incremental billings, with clients such as Budweiser, Diet Pepsi, Pfizer, Phillips, P&G, Reebok, Subaru.

HR - Kristina

Kristina has spent 25 years in HR Management, leading high-level initiatives in performance management, federal & state law compliance, benefits, compensation and training & development.

Marketing Consultant - Robin

In addition to 25 years of global experience leading cultural communications and company story telling , Robin has strategic content marketing and brand initiative experience at major Fortune 500 brands such as ADP, Merck, McKesson and Fiserv.

UX Designer - Jon

Jonathan is a UX designer who has been in New York City's tech scene for the past 10 years working for Epiq, Thinkful, Smart and his own consultancy. He spends time working in startups, teaching in the classroom, researching and designing financial service platforms, and he is the creator and facilitator of Thinkful's UX/UI online workshop. Jon advises clients on design strategies using various user research methods (qualitative and quantitative), user flows, personas, usability testing, journey maps, and style guides. He codes and uses programs like Sketch, Adobe XD, and Figma to create wireframes, prototypes, design systems and more to improve the experience of a user. His goal is to create products that users love to use.

UX Researcher - Eve

Eve is a UX Researcher and Designer. As a researcher, she uses mixed research methods such as interviews, surveys, and card sort and tools such as Optimal Workshop to identify data that guides the strategy and design decisions. As a designer. Eve uses Adobe Creative Suite programs, Sketch, Figma and other design tools to create user centered experiences based on user research. Eve has an M.Ed from Texas A&M University, with a psychology and research study focus. Additionally, she also has a UXC with a research emphasis from the Nielsen Norman Group.

UX Researcher - Dingyu

Dingyu is a UX researcher, interested in understanding and serving users from a cross-functional background. Curious, open-minded, and meticulous, she looks at the world through a wide-angle lens, then works her way down to a microscope. With a social science research background, she is currently a second-year graduate student majoring in Human-Computer Interaction.No matter as a UX researcher at the Ohio State University's Byrd Polar and Climate Research Center or a Product Manager Intern at a music company, she enjoys understanding users' pain points, doing research with a problem-based approach, and telling meaningful stories to facilitate collaboration and creation.

Marketing - Marisol

Marisol is a RESULTS-driven, 20+ year experienced Business Development and Marketing Consultant with a strong background in management, business development, marketing, sales, and product management. She has managed businesses and built and managed very productive teams. Her career has given her the opportunity to work within several industries including Mining & Metals, Polymer, Coatings, Ink, Pharmaceutical, Consumer Goods, Personal Care, Healthcare and Rubber Segments. Marisol's areas of expertise are in the Development and Implementation of Business Strategies, New Business Development, Budget Development and Strategic Planning, Account Management, Competitive Analysis, Benchmarking, Development and Implementation of Multi-Channel Marketing Strategies, Distribution/Channel Management, Latin America Business Development and Pricing Strategies. In 2018, she founded Marisol Marketing Strategies which combine strategic business and marketing expertise to create solutions that help individuals and business ignite their potential and grow.

Lylo - UX Writer

Lylo is a UX Writer with a passion for human-center design that creates the potential for an equitable social impact. They care a lot about doing the good work for all of humanity and are constantly finding ways to implement these values into their work. Lylo has been studying humans and psychology for over 12 years, through ethnographic studies of international agriculture, ecology, and service design. Lylo is the co-founder of an experience-focused videography project that centers peoples’ unique stories. User Experience is how he leverages the potential of human-centered design into areas of impact and importance. Lylo studies the power of language and the content that company’s choose to include in order to solve for complex issues. Lylo believes in radical empathy and the importance of active listening when engaging in projects that center the human experience.